Jamie Tedford, Arnold Worldwide
Jamie Tedford of Arnold Worldwide speaks about the challenges of creating content in a new media world, and of the interplay between advertising and WOM.
Jamie Tedford of Arnold Worldwide speaks about the challenges of creating content in a new media world, and of the interplay between advertising and WOM.
These interviews were conducted at the Word-of-Mouth Marketing Association's Word-of-Mouth Basic Training Conference in Orlando Florida, January 2006.
coBRANDiT attended the conference as official videobloggers; we would like to thank WOMMA for it's help and support in the coordination and production of this series.
To visit the WOMMA site, click here.
For more information about coBRANDiT, click here or
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